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AquAid

AquAid
Micro produced a large waterproof vinyl magnet (240 x 940mm) that would be attached to the side of each water cooler. The information on the magnet communicated how much money had been raised from the sale of products to aid some of the poorest people in the world - resulting in them now having access to clean water.

About AquAid

AquAid is the UK’s leading water cooler supplier. They also help to bring life-saving water to communities in Africa who are struggling with poverty. Micro was able to take AquAid's vision and set their product ideas into motion. They wanted to communicate information to their consumers on how their support helps impoverished communities in Africa, and to encourage them to continue supporting the charity by drinking AquAid water.

 

Project

Micro produced a large waterproof vinyl magnet (240 x 940mm) that would be attached to the side of each water cooler. These were supplied in OPP bags to maintain the products professional finish. The information on the magnet communicated how much money had been raised from the sale of products to aid some of the poorest people in the world - resulting in them now having access to clean water. They also communicated some facts on how many people are still in desperate need of help to encourage continued support.

 

Success

To date, with the help of their customers, AquAid have donated in excess of £12 million to charity and have helped bring much needed clean water to 2.4 million people in Africa.

 

View Magnets

Aquaid Water Machine Magnets